Tag Archives: HDR

Is ATSC 3.0 and Advanced HDR by Technicolor the Path Forward for Wide Adoption of Live HDR?

While a lot of episodic and movie content is available in HDR, live broadcast content is not. And so far, only Sinclair Broadcasting has led that charge to offer live HDR content using ATSC 3.0 and Advanced HDR by Technicolor. Can this be a key enabler for more live HDR content – especially in sports? […]

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ASC Facilitates an On-Set Monitor Shoot-out and More!

The American Society of Cinematographers (ASC) set up an exhibition in their clubhouse in Hollywood on an afternoon that coincided with the SMPTE 2022 conference. There were several demonstrations of note including a shoot out of grading monitors used for post-production and on-set monitoring.  We first talked to IMAX about a project the ASC has […]

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Is it Time to Standardize Metadata in the Broadcast Environment?

The addition of metadata in the capturing, production and distribution of file-based content has been a thing for years that has aided in reducing errors and production time while maintaining creative intent to the end user.  But broadcasts and producers of live content have not used, and in fact, have resisted the introduction of metadata […]

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New White Paper: Motion Grading Comes of Age

Insight Media has released a new white paper titled: Motion Grading Comes of Age. It can be downloaded for free with a registration. Motion grading is a new concept developed by Pixelworks in cooperation with the content creation community. Called TrueCut® Motion Grading, this tool set allows post-production facilities the ability to create any desired motion […]

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Dolby Vision IQ Explained

Dolby Vision IQ is an update that is designed to adjust the picture based on the ambient room light levels, while trying to maintain the creative intent of the content creator. Ambient illumination has the effect of reducing the dynamic range of the display making it difficult to discern dark details. LG and Panasonic TVs […]

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HFR is Not a Dirty Word – At Least it Shouldn’t be

High Frame Rate or HFR, especially in a cinema setting, evokes some pretty strong emotions in people from love to hate. This debate was stirred up again recently with the release of Gemini Man, a new Ang Lee film. The movie was shot in 4K 3D HDR at 120 frames per second as was his […]

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Hayden Planetarium and Christie Lead the Way to HDR Domed Solutions

The New York-based American Museum of Natural History, where the famous Hayden Planetarium is housed, held a press event on July 17 to celebrate the 50th anniversary of the Apollo 11 Moon Landing, along with the 150th anniversary of the founding of the museum. If you have never been there, you need to if in New York. […]

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8K: Here We Go Again

by Chris Chinnock, Insight Media Apologies for tooting my own horn a little, but I am taking on a new role as Executive Director of the newly-formed 8K Association – in addition to my normal activities of tech writing, event organization and industry consulting.  The founding members of the 8K Association (8KA) are AUO, Hisense, Panasonic, Samsung […]

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QLED and Advanced Display Summit Announced

With the support of Samsung Electronics, Insight Media is again organizing a technology symposium in West Hollywood called the QLED and Advanced Summit Conference. The event will take place June 27-28 at The London West Hollywood. Five sessions are being organized: 8K Quantum Dots Display and Mastering Tools HDR Cinema microLEDs Speakers from Samsung and […]

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HTM (Hybrid Tone Mapping) Technology White Paper Now Available

Ymagis Group and Eclair are thrilled to publish a White Paper on the new HTM (Hybrid Tone Mapping) technology, which enables the optimized storage of two or more versions – SDR (Standard Dynamic Range) and HDR (High Dynamic Range) – of a same feature film in a single SMPTE-compliant (Society of Motion Picture & Television Engineers) […]

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Should HDR Displays Follow the PQ Curve?

by Chris Chinnock, Insight Media This topic of discussion started as an email thread in the HDR work group of the International Committee of Display Metrology (ICDM) and then sparked a long discussion in the recent face-to-face meeting in Mt. View, California. Per agreement with ICDM, they agreed to allow me to write this article. […]

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Samsung Launches First U.S. LED Cinema Screen along with Post Production Facility

by Chris Chinnock, Insight Media I had a chance to visit the first U.S.-based post production facility and commercial theaters in Los Angeles just prior to CinemaCon – both featuring Samsung’s LED technology. These are important milestones for Samsung and the visit highlighted the potential for the technology. It also highlighted the need to develop […]

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DSCC and Insight Media Launch 8K TV Report

Table of Contents Austin, TX and Norwalk, CT, February 12, 2018 – Display Supply Chain Consultants (DSCC) and Insight Media announce the launch of a new report titled “Outlook on 8K TV”, covering the latest developments in the next stage of TV technology.  The report combines Insight Media’s expertise in cinema, broadcast, and ProAV fields with […]

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HDR PC Monitor Market Coming

High Dynamic Range (HDR) is now becoming well established in the TV market, but it is now as well established in the PC segment. Here, HDR-capable PCs and monitors can be useful for gaming, HDR content editing or production, and streaming of HDR movies and episodic content. Here’s a quick rundown just prior to CES […]

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Theatrical Trends from CinemaCon 2017

CinemaCon runs this week in Las Vegas, which is always a fun show to attend as there are free screenings and previews of upcoming movies – if you have time to see them.  The show highlights advanced audio-video technology to popcorn machines as well as the business aspects of the exhibition and movie industries.  I […]

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