Category Archives: Markets

How to Make a Holographic Optical Element Film

By Chris Chinnock, Insight Media Holographic Optical Element (HOE) films are an emerging class of optical device that can be used to bend, shape, or direct light. Simple HOE structures like grating are used in waveguides to capture, direct and expand images for Augmented Reality (AR) devices. HOEs can be used to create true static […]

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Recent News from AR-HUD Developer Envisics

Envisics is developing Augmented Reality Head-up Display (AR-HUD) technology based on spatial light modulator and laser technology to create a true holographic display solution. Their Gen 2 AR-HUD is set to debut in the Cadillac Lyric later this year. Below is some recent news and observations from the company. – Chris Chinnock With the start […]

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Exit Pupil Modulation for High Performance VR Headsets Explained

Panamorph, best known for their anamorphic cinema lenses, has also been active in virtual reality display technology for decades. Recently, they have developed a new VR headset design using what they call Exit Pupil Modulation (EPM) to deliver improved image quality with lower power consumption while lowering headset cost by using LCD panels. To learn […]

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Video News Reports from CES 2024

Insight Media was at CES 2024 and produced a number of video news reports at the event covering automotive, AR/VR/MR and TV/Projection displays. Automotive (LCD, OLED, microLED, HUDs) Envisics Describes Their Holographic HUDs at CES 2024 Envisics is developing holographic HUDs that use a spatial light modulator and diffraction patterns to generate the images. This […]

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Lightning Silicon Technologies to Launch Display and Optics Solutions for VR / MR at CES 2024

Lightning Silicon Technology (LST) was launched as a spin-off from Kopin Corporation in January 2023. At CES 2024, it will unveil a host of new OLED-on-Silicon microdisplays and all-plastic Pancake optical solutions for Virtual Reality / Mixed Reality (VR/MR) headsets. Ahead of CES, Insight Media conducted a wide-ranging interview with LST Executive Chairman, Dr. John […]

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Many Ways to Visualize ADAS Information

The role of Advanced Driver Assistance Systems (ADAS) systems in automobiles is to prevent deaths and injuries by reducing the number of car accidents and the serious impact of those that cannot be avoided. Advanced ADAS systems will be needed to enable semi- and fully-automated automobiles as well. Today, ADAS functionality is visible in small […]

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Automotive 3D HUD Developer Envisics Adds New Investor

UK-based Envisics has announced that M&G Investments has joined other strategic partners in the automotive 3D Head-up Display (HUD) developer bringing total investment to over $100M. Envisics is developing what they call “dynamic holographic” technology which means the holographic images are not static but change with time. When applied to the automotive market, this allows […]

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White Paper – What’s a HUD and Why are Car Makers so Anxious to Add Them?

The automobile market is currently changing in unprecedented ways. Electric vehicles are replacing those powered by internal combustion engines. Cars are adding more sensors, communications capabilities and pushing the abilities of autonomous driving. Car interiors are being reshaped and electronics are poised to become the dominant cost of new vehicles after the battery packs. Displays […]

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Review of microLED News from DisplayWeek 2023

  The LA chapter of the Society for Information Displays (SID) invited Insight Media to give an overview of what we saw and reported on at the DisplayWeek event last May. The webinar was recorded and can be viewed on the InsightMediaTV1 YouTube DisplayWeek playlist HERE. The presentation is based on video news reports produced […]

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Porotech Unveils the World’s First Monolithic Full Color MicroLED Displays

Full color microdisplay achieved on a single panel marks a new industry milestone News Highlights: The world’s first single-panel, full-color microdisplay suitable for augmented reality (AR) applications, based upon Porotech’s Dynamic Pixel Tuning (DPT) technology. The new innovative active-matrix 0.26-inch microLED display offering 1280×720 resolution, utilizes a proprietary driving method developed by Porotech that rapidly […]

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Is ATSC 3.0 and Advanced HDR by Technicolor the Path Forward for Wide Adoption of Live HDR?

While a lot of episodic and movie content is available in HDR, live broadcast content is not. And so far, only Sinclair Broadcasting has led that charge to offer live HDR content using ATSC 3.0 and Advanced HDR by Technicolor. Can this be a key enabler for more live HDR content – especially in sports? […]

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Other NAB 2023 Highlights

For the first time in many years, I did not physically attend the NAB 2023 show. As a result, I don’t have in-depth reporting or news videos to share. In addition to some separate NAB articles, here I summarize other interesting tidbits that I think are relevant to share. Hope you agree. Adobe Premier Text […]

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New Professional Monitors and Displays at NAB 2023

A number of professional monitors and displays were released at NAB 2023. Here is a summary. Sony released the update to their professional monitor for critical evaluation, color grading, live production and post-production dubbed the BVM-HX3110. This is a 30.5” dual-panel type monitor with 4K resolution, with the big improvement being the peak luminance of […]

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8K Updates from NAB 2023

While I did not physically attend NAB this year, I was able to summarize some of the 8K-related news coming out of NAB. Maybe next year I will attend to provide the depth and details that remote reporting can’t provide. Overall, it seems rather impressive that there were several live 8K demos this year along […]

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Dynamic Pixel Tuning for Small Area Displays

A new white paper on the use of Porotech microLED Technology The third white paper in our Dynamic Pixel Tuning (DPT) series is now ready for downloading. This one focuses on the use of the DPT technology to make microLED-based small-area devices suitable for AR/VR applications. Download the third white paper: Dynamic Pixel Tuning for […]

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Choosing the Right Microdisplay for Near-to-Eye Applications

This new white paper focuses on microdisplay technologies aimed for “near to eye” display applications such as electronic viewfinders, AR/VR headsets, head-mounted displays, and sights. Microdisplays are different from direct-view displays like those found in TVs, monitors, or phones. First, the size of microdisplays is smaller than 1.3 inches in diagonal. Second, microdisplays have a […]

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Has SWAVE Developed a Holographic Display Breakthrough?

Having followed the development of 3D, lightfield, and holographic displays for some time, I have come to believe that evolving the traditional raster pixel approach to smaller and smaller pixels is not going to get us to where we need to be to achieve high-fidelity lightfield or true holographic images. We need a breakthrough display […]

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ASC Facilitates an On-Set Monitor Shoot-out and More!

The American Society of Cinematographers (ASC) set up an exhibition in their clubhouse in Hollywood on an afternoon that coincided with the SMPTE 2022 conference. There were several demonstrations of note including a shoot out of grading monitors used for post-production and on-set monitoring.  We first talked to IMAX about a project the ASC has […]

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Camera-to-Cloud Solves Some, but Not All Production Needs 

Adobe’s Frame.io subsidiary recently announced new capabilities for the Camera-to-Cloud (C2C) service. New is the ability to support C2C without the need for the external Teradek CUBE 655 encoder/recorder/media gateway.  This functionality is now built into the RED V-Raptor and V-Raptor XL cameras to upload REDCODE RAW files directly to the cloud – even up to 8K! In addition, the 8K-capable FUJIFILM […]

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