BOE Varitronix Unveils Next Gen Automotive Display Technologies at VDI 26

BOE Varitronix Unveils Next Gen Automotive Display Technologies at VDI 26

BOE Varitronix showcased 5 display demos at the Vehicle Display Interface (VDI) 26 conference in detroit, as detailed below.

Background: Varitronix, a Hong Kong company, was acquired by BOE and now focuses primarily on automotive display business globally, with offices in the US, Europe, and elsewhere.

Demos shown

  1. UV cell display (LCD) – A new liquid crystal material offering “ultra black” performance, shown side-by-side with a normal LCD. Contrast ratio reaches 2500:1 vs. 1500:1 for standard LCDs. Already commercialized for TVs (shown at the conference last year too), and now enabling ultra-slim automotive display modules — 3.8mm bezel, 0.85kg module weight. All demos qualified for automotive use. The rep declined to share specifics on new customer developments since last year.
  2. Hidden/borderless display – A 15.6″ LCD with ~40% transmissivity and local-dimming backlight, designed to blend seamlessly into interior trim when off. Shown alongside an OLED counterpart with 80% transmissivity and ~1100 nits luminance, plus low-light contrast and color advantages. The reporter noted a preference for the LCD version’s more textured/integrated look.
  3. Switchable privacy display – Uses an internal prism layer (not a dual-cell design) to restrict driver-side viewing to under 0.5% at 45°, with gesture recognition to toggle privacy on/off — useful for letting a passenger view content while parked. The rep declined to explain the switching mechanism in detail.
  4. Under-display camera (UDC) system – A DMS (driver monitoring system) solution with a camera and IR emitters integrated behind a standard-looking automotive-grade screen. The display itself is automotive qualified, though the full integrated camera/IR solution isn’t fully qualified yet, despite using automotive-grade components.
  5. Rear-seat entertainment screens – Two in-mass-production designs: a 21″ 3K LCD “cinema system” (for a Chinese automaker, unnamed) and a 4K OLED version praised for image quality, brightness, and very thin, foldable bezels.
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